Privacy Policy

COLLECTION OF PERSONAL INFORMATION

When you visit our website, Bigfirefashion may collect certain details about your device, such as your web browser, IP address, time zone, and cookies stored on your device. As you browse the site, we gather information about the web pages or products you view, the websites or search terms that referred you, and how you interact with the site. This “Device Information” is collected through cookies, log files, and other tracking technologies such as web beacons, tags, and pixels.

When you make or attempt to make a purchase, we collect your name, billing and shipping addresses, payment details (including credit card or PayPal information), email address, and phone number. This is referred to as “Order Information.”

By placing an order or contacting us via email, you consent to the collection, use, and transfer of your personal information as described in this Privacy Policy. We use your information to provide requested services, process transactions, deliver updates or promotional content, and notify you of important changes to our website or services.

Technical data such as your IP address or browser type may be collected to manage, secure, and improve our website. This information is kept anonymous.

We do not store financial details. Payments are processed via Stripe, a secure third-party gateway. Stripe’s use of your data is governed by their own Privacy Policy.

OPTING OUT, UPDATING, OR DELETING INFORMATION

You may withdraw your consent or request access, correction, or deletion of your personal data at any time by contacting us at support@bigfirefashion.com.

“Personal Information” in this Privacy Policy includes both Device Information and Order Information.

USE OF YOUR PERSONAL DATA

Order Information is used primarily to fulfill and ship your orders, process payments, and send invoices or confirmations. We may also:

• Communicate with you;
• Screen orders for potential risks or fraud;
• Send you promotional content about our products and services based on your preferences.

Bigfirefashion does not sell, rent, or use your personal data or images for advertising without your explicit consent.

Device Information helps us identify potential security risks, improve site performance, and analyze how users interact with our pages or marketing campaigns.

WORDPRESS INTEGRATION

Our online store operates on WordPress, providing a secure infrastructure for storing data and processing orders. Your data is protected through encrypted databases and firewall systems.

Payment: If you use a payment gateway, WooCommerce encrypts your card details according to PCI-DSS standards. Your transaction data is retained only as long as necessary to complete your purchase and then deleted.

All direct payment gateways comply with PCI-DSS standards to ensure secure card processing by Bigfirefashion and its partners.

SHARING YOUR PERSONAL DATA

We collaborate with trusted third parties to enhance performance and analytics. For instance, we use Google Analytics to understand customer behavior. Details about Google’s Privacy Policy can be found on their official website. Data may also be disclosed to comply with laws, court requests, or to protect our rights.

BEHAVIORAL ADVERTISING

Your Personal Information may be used to serve tailored advertisements that match your interests. You can opt out through settings provided by advertising platforms such as Facebook, Google, or Bing, or visit the Digital Advertising Alliance’s opt-out portal.

DO NOT TRACK

Bigfirefashion does not alter its data collection practices when receiving a “Do Not Track” browser signal.

AGE OF CONSENT

By using this website, you confirm that you are of legal age in your place of residence.

YOUR RIGHTS

You have the right to access, update, correct, or delete any personal data we hold. Please contact us at support@bigfirefashion.com to exercise these rights.

DATA RETENTION

We keep Order Information for our records unless you request deletion.

CHANGES TO THIS POLICY

Bigfirefashion may occasionally update this Privacy Policy to reflect changes in our practices or for compliance purposes. Continued use of the website constitutes acceptance of the latest version.

CONTACT US

For further details, complaints, or questions, please contact us: